Purpose
The purpose of a HubSpot audit is to evaluate the platform's setup and usage, identify areas for improvement, and optimize its features to align with business goals and enhance overall efficiency.
Processes
Initial Assessment and Scoping, Data and Configuration Review, Workflow and Automation Analysis, Content and Campaign Review and, Recommendations and Reporting.
Outcome
The outcome of a HubSpot audit is a clear understanding of platform usage, with actionable recommendations for optimization to improve efficiency, data quality, and customer engagement.