Alexander Shyshko

Why Tech Debt is Holding Back Your RevOps Potential and 5 Practical Ways to Pay It Off

It’s a question we ask ourselves at OBF all the time.

How Revenue Teams Are Successfully Driving AI and Automation Adoption

Insights from Outbound Funnel on Implementing AI Across Strategy, Process, and Technology

Conversation with Ben McWilliams about Gong and Pursuit of Predictable Outcomes

When you work with someone like Ben McWilliams, who’s not just seen it all but also done...

POV on AI Enterprise Adoption Post Salesforce Q3 Results

Salesforce's Q3 earnings report today highlights the company's robust financial health...

Will Generative AI Deepen HubSpot’s Technical Debt or Solve It?

Generative AI is reshaping how HubSpot organizations operate, promising unprecedented...

5 Forecasting Models and 5 Use Cases In Making Future Projections Work for You

Sales forecasting is crucial for managing revenue expectations, setting realistic...

Understanding Technical Debt in HubSpot and Its Impact on GTM Teams

Technical debt is a common challenge when working with your systems of record (and now...

Selfish or Smart? The VP of Sales ROI on SalesTech Enablement for their Team

With a relentless focus on quarterly numbers, pipeline health, and team productivity VP...

Demystifying Forecast Accuracy: What It Really Means When AI is Applied

Terms like “forecast accuracy” and “AI-driven sales” are thrown around frequently. So it...

6 Way RevOps Can Empower Your Customer Success Team

Revenue Operations (RevOps) has become a vital function in modern companies, particularly...